When it comes to blogging, there are a lot of misunderstandings about what it takes to build a successful blog, and people often think that all bloggers do is write posts and watch their blogs grow. Writing is certainly a part of blogging, but that is only one job because bloggers wear many hats, and there is more to blogging than writing blog posts. I love writing blog posts, and it’s the reason I started my blog, but I do so many other tasks to help my blog grow because everyone would do it if all you had to do was write a few blog posts to make thousands of dollars. I can write blog posts relatively quickly, and sometimes people think that I only work for twenty minutes, and I only wish that were true. Blogging does not end at writing blog posts, and there are so many tasks that creators have to do daily that most people don’t realize are part of being a blogger. What do bloggers do in a day? In this post, I am going to talk about a few tasks that I do as a blogger on top of writing blog posts.
Promote my blog– Writing blog posts is important because blogs thrive on content, but you will not grow your blog if it’s not being promoted well. As a disabled creator, I am always promoting new and old blog posts because eighty percent of blog growth comes down to how often you promote your blog. People sometimes think I spend a lot of time creating new content, and I do, but I spend more time promoting content I already have because you don’t always need a new post. You need a good marketing strategy to get continued growth, and you may be struggling because you aren’t promoting enough. It is important to consistently promote new and old blog posts well because that is how you get new readers. I promote new and old blog posts on my social media daily because you can’t grow with a poor marketing strategy.
Create social media posts– Social media is not a requirement for bloggers because you can build a successful blog it, and a lot of people do. I chose to use social media for my blog because a vast majority of my views come from social media. I use social media to promote new and past blog posts, but I don’t only share blog updates because you have to give people a reason to follow you, and I also create other types of content that aren’t on my blog. Writing blog posts is a huge part of what I do, but it doesn’t end there, and after I am done writing, I have to think about what I am going to post on my social media. I share all my long-form content on my blog, but if it’s quick and something I can say in two sentences, it’s going on my social media.
Make graphics for my blog- Images are not a requirement for blog posts, but I like to use them because people who have images get more views than those who don’t. Some people might think that it would be easy to find an image because all you have to do is get on Google and download one. It is not that simple, and I advise bloggers not to do that because you could violate copyright laws and be using an image you don’t have the rights to use, which gets you in a lot of legal trouble. I use Canva to create images for my blog, which is a graphic design platform that has images everyone is free to use, but it takes time to create an image, and sometimes I spend more time creating an image than I do writing a blog post.
Edit the blog post– When I write a blog post, I focus on getting it written before I worry about editing any grammatical errors, because when I edit as a go it ruins my flow of writing and makes it take three times longer. I am not done after I have written my blog post, and I have to edit it, which can take another thirty minutes to an hour, depending on the length of my blog post.
Make posts accessible- As a disabled blogger, I think it is so important to make your content as accessible as possible because a vast majority of people who follow you are probably disabled but don’t necessarily have the same disability as you. Accessible content is often overlooked by most people, but if you want to reach as many people as possible, it’s so important to make it accessible. It takes a little more time to create subtitles for my reels and write image descriptions for photos, but it’s so important that you do that because when you don’t prioritize accessibility, only some people can enjoy your content. Video and written content are so important for disabled people because some people can’t read your posts but have to listen to them. Today I filmed an audio version of one of my posts and wrote a blog post, which took me all day.
Respond to comments– As a blogger, I think it’s so important that you engage with your readers and respond to every comment, not just some of them, even if it’s just a like, because blogs thrive on engagement. Some bloggers get quite a few comments and need multiple people to be able to respond to them, and I am lucky I don’t get an overwhelming amount of comments, but it still takes time to respond to them all.
Website maintenance– When it comes to blogging, people often notice the amount of posts someone is writing and sometimes are impressed by that, but what a lot of people don’t recognize is the stress that goes into designing a website that looks appealing to readers. It is not always as simple as downloading a theme for your blog as people think it is, because hosts don’t always make it easy, and there are always glitches. I have spent more time on website maintenance than I have creating content because things go down, and there is no handbook that teaches how to fix every technical issue, and you have to figure it out. I have gotten better with website maintenance over time, but it is still sometimes frustrating because you have to be a little tech-savvy to manage a WordPress blog.
Tweak older posts– Your first posts will not be your best, but you will improve as you write more posts. I am constantly going back to older posts and tweaking them because as you write more, you realize how bad your older posts are.
Blogging is a full-time job, and you don’t have to be getting paid to be spending hours a day working on your blog. Bloggers wear many hats, and not everyone who blogs will have as long a to-do list because it depends on where you are in your blogging journey and what your blogging goals are. People who have a larger following often have more pressure to get work done than people who started last week and have a smaller following. This is not a complete list of everything I do in a day as a blogger because every day is different, and some days, I do more work than others, but I do something with my blog seven days a week. Blogging is more than writing posts, and for many, it’s a full-time job because there are so many tasks that you have to do that are often overlooked. Some people pitch to brands because they want to get paid, and the list of blogging tasks never ends. What tasks do you do as a blogger to help grow your blog? If you liked this post, please leave a comment below and share it with your friends.
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